Vision & Mission
Vision
“To be a leading organization providing rewarding dining experiences with quality and creativity, to add value to the company's employees, shareholders, and other stakeholders.”
Mission
Business
- Conduct a transparency and auditable business, as well as be responsible to the environment and society together.
- Commit to connect and build good relationships between families, friends and alliances for enhancing Social quality on a national level as well as developing business to become stable and sustainable.
Quality And Service
- Continuously develop and create new menus by using innovation and new and modern technology.
- Continuously develop and enhance service level with service minded and care based on Omotenashi concept to make customers the most special person.
- Continuously develop and enhance employee’s potential to increase more efficiency and quality of work results.
Give More Culture
- Create and provide valued meal experience to customers through our “Give More” philosophy in all aspects which are taste of food, quality of ingredients, atmosphere in the restaurant and service minded.
- Develop relationships within the organization among supervisors, co-workers, subordinates to become a better living and sustainable growing organization together with “Give More Culture” in order to achieve a balance in work and life that supports each other.
- Develop relationships with business partners to be a friendly business alliance that can sustainably growing together with the “Give More Culture”
Core Values
Maximize Value
To maximize organization value in all aspects from all departments to provide the “Maximum value” to customer and stakeholders, to add value to the company's employees, shareholders, and other stakeholders.
Active
To be energetic and active in continuously thinking and creating new thing to increase happiness for customers and team members
Give More
To give more than you ask for, with customers, supervisors, co-workers and subordinates
Unity
To be unity with one Teamwork spirit that aim for better life and sustainable growth
Responsibility
The responsibility to develop the organization
- Oneself: to become and expert
- Others: to treat with respect, dignity and be professional
- Society: To create a better living world together (ESG)
Open Mind
To be open-minded to learn new things or mistakes and always wanted to continuously improving yourself